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Suckers: Our bold new internship programme

Our creative internship, Suckers, has just launched! Suckers is a programme for those wanting to get a foot in the door of the ad industry, when they haven’t necessarily got the degree, portfolio or experience. We want to level the playing field. We’re offering a paid month interning with us virtually, discovering the ins and…

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MullenLowe Group UK wins at the 2020 UK Effies

Our work for the NHS, ‘We Are Nurses’  picked up a silver in the Positive Change category and our wagamama ‘Bowl to Soul’ campaign also won a bronze in the Media Strategy and Idea category at the 2020 UK Effies.

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Who is looking after the mental health of the business leaders?

Siobhan Brunwin, People Director at MullenLowe Group UK writes for Quartz 2020 is not the year anyone had planned, and the global pandemic has impacted all of us in different and complicated ways. I know people who have reveled in the “The Great Pause,” having found time to get more rest and exercise and feel…

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Why banks need to embrace wellbeing in the digital experience

By Howard Pull, Head of Digital Transformation Strategy at MullenLowe Profero. Writing for Finance Derivative. The impact of the COVID-19 crisis on the economy has been huge. Over the past six months, youth unemployment figures have dropped, wages have stagnated and GDP has fallen by a record 20.4%. The drop in GDP is worse than the 2008…

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BLM response: MullenLowe Group UK

Originally published in Campaign Live on 15th September 2020 here. — Our response to Campaign’s ‘BLM Response’. New initiatives In the immediate aftermath of the events, we focused on supporting our employees of colour, through safe space groups run by IPG and reinforcing our commitment to create an anti-racist culture. We have had an active…

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Data and ‘the Greta effect’ see Persil bring environmentalism to ‘Dirt is Good’

Unilever’s vice-president of marketing for home care, Tati Lindenberg, explains why the flagship detergent brand is evolving its ‘Dirt is Good’ campaign as part of a strategy designed to tout the FMCG behemoth’s environmental credentials. At 12 years old, Unilever’s ‘Dirt is Good’ platform is a rarity in modern marketing: a campaign with real endurance…

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Mediahub UK wins big at the 2020 Campaign Media Awards

Mediahub UK wins big at the 2020 Campaign Media Awards. We picked up the CRM & Media Award for our work with NHS ‘Using media to convince a generation of nurses to return to the NHS’. As well as a Judge’s Commendation in the Total Communications Campaign category.

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2020: Lows, ‘whys’ and emotional divides

Fran Griffin, Senior Strategist at MullenLowe Group UK discusses why having an opinion and standing for something as a brand is much better than keeping quiet. It has been a year defined so far by crisis and inescapable bad news. Whilst we wish away the days until we enter 2021 (it will be better; it…

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Banks need to digitise financial wellbeing support to help young people manage through...

Howard Pull, Head of Strategy – Digital Transformation at MullenLowe Profero sat down with Finance Digest to share his thoughts on why Banks need to digitise financial wellbeing support to help young people manage through the recession.  Six months into COVID-19 and the entire British economy has been completely upended. Entire sectors have collapsed, businesses…

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Predicting our post-Covid world: Five consumer lifestyle trends

MullenLowe salt’s latest blog series. This is a brilliant two-parter on the ten trends we have seen emerging during the pandemic, the first five laid out here are five consumer lifestyle trends. The COVID-19 pandemic has, so far, consisted of four clear stages. We’ve moved from preparation, to confinement, to restricted recovery – and are now…

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Banks, Digital & A Recessionary Relationship Reset

MullenLowe Profero have launched their latest research report into Financial Wellbeing, and why it should sit at the heart of a Banks digital experience as the UK enters recession. We’ve surveyed the 18-25 yo and SME markets (those worst hit by recent events) to ask what they will need from their banks moving forward, and…

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Coronavirus: A Producer’s point of view

Written by Katie Colhoun, Producer at MullenLowe in London There’s a lot of talk of “we were” or “I was” going around… Plans that have been scuppered due to Coronavirus and lockdown and our new ‘normal’. A time of “unprecedentedness” as most brands have told us. I was going to graduate at The Mill on…